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Two 500 ml Dove dispensers, Hydrating Care and Cool Moisture, side by sideArgan 300 ml dispenser with pump on a light grey backgroundOliv One 300 ml dispenser with pump on a light grey background
EU Packaging Regulation

The single-use ban on hotel toiletries from 2030

Regulation (EU) 2025/40, Article 25 and Annex V, point 5

From 1 January 2030, single-use packaging for cosmetics, hygiene and toiletry products intended for an individual hotel booking may no longer be placed on the market. That hits the little bottle in the bathroom, not the dispenser on the wall. This page sets out what the regulation actually says, what follows from it for your property and how to switch without a rush.

The law

What the law says

The rule sits in the EU packaging regulation. It applies directly in every Member State and needs no national law to take effect. Three points are enough to read it correctly.

What is banned

  • Single-use packaging for cosmetics, hygiene and toiletry products in the accommodation sector.
  • Meaning packaging intended for an individual booking only and discarded before the next guest arrives.
  • The text gives shampoo bottles, hand and body lotion bottles and sachets around bar soap as examples.

From when

  • From 1 January 2030 this packaging may no longer be placed on the market, Article 25(1).
  • The regulation itself already applies from 12 August 2026, the Annex V restriction bites later.
  • By 12 February 2027 the Commission publishes guidelines explaining Annex V in more detail.

What the text does not say

  • No size limit. Contrary to much of what is written, the adopted text names neither millilitres nor grams. What counts is the purpose of the packaging.
  • No material. Point 5 of the Annex speaks of single-use packaging, not of plastic. Paper or glass change nothing.
  • Not a word about dispensers. A container that is refilled and stays in the bathroom is, on this wording, not intended for an individual booking.
Single-portion toiletries of a hotel line: soap, shampoo, shower gel and body lotion in 30 ml
Single-portion toiletries of a hotel line: soap, shampoo, shower gel and body lotion in 30 ml
The wording, Annex V, point 5

“Single-use packaging for cosmetics, hygiene and toiletry products for the use in the accommodation sector [...], intended for an individual booking only and intended to be discarded before the next guest arrives.”

Examples in the text: “Shampoo bottles, hand and body lotion bottles, sachets around bar soap”.

Regulation (EU) 2025/40 of the European Parliament and of the Council of 19 December 2024 on packaging and packaging waste, Official Journal of the EU of 22 January 2025. Read the official text on EUR-Lex

The key facts

Legal actRegulation (EU) 2025/40 of the European Parliament and of the Council of 19 December 2024 on packaging and packaging waste
Where it standsArticle 25(1) together with Annex V, point 5
Deadline1 January 2030
Affectedsingle-use packaging for cosmetics, hygiene and toiletry products in the accommodation sector, intended for an individual booking only
Examples in the textshampoo bottles, hand and body lotion bottles, sachets around bar soap
Size limitnone, the text names neither millilitres nor grams
Materialnot restricted, point 5 names no material
Regulation applies from12 August 2026, Article 71
Guidelinesby 12 February 2027 from the Commission, Article 25(6)

For the record: This page reproduces the regulation and is no substitute for legal advice. The authoritative version is the one published in the Official Journal of the European Union.

For your property

What this means for a hotel

The text is addressed to those who place packaging on the market. For the property itself it has one simple consequence: the products standing in the room today will no longer be available on the market from 2030. Whoever has switched by then will not notice the deadline.

Single portions in 30 ml bottles: bath foam, hair and body wash, intimate wash, bath salts and body milk
Single portions in 30 ml bottles: bath foam, hair and body wash, intimate wash, bath salts and body milk

What disappears from the bathroom

  • The 30 or 40 ml bottle of shampoo, shower gel or body lotion.
  • The bar of soap in paper or film.
  • On the wording, also toiletries such as dental kits or shower caps in individual packaging, when intended for one booking only.
  • All of it regardless of material, so also in paper, glass or biodegradable plastic.
500 ml dispenser in a white wall bracket, neck flap closed
500 ml dispenser in a white wall bracket, neck flap closed

What stays and what comes in

  • The dispenser in the bathroom, refilled and left in place when the guest changes.
  • The refill container in the store, from which housekeeping tops up.
  • The wall bracket that keeps the dispenser in place and secures it against removal.
  • The brand the guest knows: Dove, Lux and TRESemmé come as 500 ml dispensers with 5 litre refills.

Transition period

Several years lie between today and the deadline. That is enough for one floor as a trial, one season with the dispenser and the switch of the whole property in one go. Start early and the refill routine and guest feedback settle in without pressure.

Remaining stock

The regulation governs placing on the market from 1 January 2030. What happens to stock a property bought before then, the text does not say explicitly. Commission guidelines explaining Annex V in more detail are announced for 12 February 2027 at the latest. To be safe, plan the run-down so that nothing is left in the store on the deadline.

Paper, glass, biodegradable plastic

Change nothing. Point 5 of the Annex names no material, only the purpose of the packaging. A bottle made of paper fibre that is discarded after one booking is affected just like one made of plastic.

The route

The route to dispensers in four steps

The switch is not building work but a series of decisions. In this order it goes fastest.

1

Choose the line

Brand or own line, 500 ml or 300 ml, with or without body lotion. A sample pack in your own bathroom settles this faster than any data sheet.

2

Decide the mounting

Wall bracket or shelf. The bracket costs one drilled hole per dispenser and spares you the question of where the bottle stands after the room change.

3

Convert one floor

First one floor, then the property. Housekeeping learns the refill routine before every room depends on it.

4

Set up store and routine

Refills into the store, topping up into the floor round, one ordering rhythm per line. After that it runs like towels, without thinking.

TRESemmé Moisture Rich at a glance: five 500 ml dispensers, the 5 litre refill and the wall bracket
TRESemmé Moisture Rich at a glance: five 500 ml dispensers, the 5 litre refill and the wall bracket

The most common objection: “Our guests expect the little bottles.” What a guest actually notices is an empty or sticky dispenser, not the size of the container. A full, clean dispenser with a brand or a scent they can place meets the expectation.

Six lines

The six lines at SerrentiS

All six are dispenser systems with refill containers. None relies on the single-use bottle in the room, none needs converting in 2030. Three bring the brand, three bring your own signature. The side-by-side table is on the overview page of the six lines, the day to day with dispenser and refill on the page about the dispenser system for the hotel bathroom.

Dove hotel toiletries at a glance: Hydrating Care and Cool Moisture as 500 ml dispensers, the 5 litre refill and the Essential Travel Kit

Dove

Two fragrance lines, Hydrating Care and Cool Moisture, five products each. The brand the guest knows from their own bathroom.

  • Dispenser500 ml
  • Refill5 litres
  • Wall bracketyes, white ABS
All Dove products →
Lux hotel toiletries at a glance: six 500 ml dispensers and the 5 litre refill

Lux

Six products in one scent, Lily and Bergamot, among them a hair and body wash that replaces two dispensers with one.

  • Dispenser500 ml
  • Refill5 litres
  • Wall bracketyes, black ABS, lockable
All Lux products →
TRESemmé Moisture Rich at a glance: five 500 ml dispensers, the 5 litre refill and the wall bracket

TRESemmé

Five products of the Moisture Rich line in the black bottle with colour code. The salon brand in the guest bathroom.

  • Dispenser500 ml
  • Refill5 litres
  • Wall bracketyes, black ABS, lockable
All TRESemmé products →
Argan 300 ml dispenser, liquid soap, with pump on a light grey background

Argan

Liquid soap, hair and body wash and body lotion with argan oil. The own line with the complete set.

  • Dispenser300 ml
  • Refill5 litres
  • Wall bracketyes, stainless steel
All Argan products →
Dolce eVita 300 ml dispenser, liquid soap, with pump on a light grey background

Dolce eVita

Liquid soap and hair and body wash. Two products for the standard bathroom, fewer items on the trolley.

  • Dispenser300 ml
  • Refill5 litres
  • Wall bracketyes, stainless steel
All Dolce eVita products →
Oliv One 300 ml dispenser, liquid soap, with pump on a light grey background

Oliv One

Liquid soap and hair and body wash with a note of olive. One refill replaces one hundred and sixty bottles of 30 ml.

  • Dispenser300 ml
  • Refill5 litres
  • Wall bracketyes, stainless steel
All Oliv One products →

Choose today, done for 2030: Each of the six lines meets the wording of Annex V, because the dispenser stays in the bathroom and is refilled. What separates them is container, range and appearance, not the question of whether they are allowed from 2030.

Cost per guest

Working out the cost per guest

The price per bottle is the wrong measure. What counts is the effort per guest and per room change, and there the dispenser moves almost every line. The table shows which items change, the figures come from your property.

Cost itemSingle-use miniaturesDispenser with refill
Product per guestone full set per booking, whether the guest opens it or notonly the amount the guest actually pumps
Packaging per guestbottle, label, cap and often a carton per miniatureone refill for many fillings, the dispenser stays in service for years
Housekeeping handlingcollect, discard, restock, at every changecheck the level, top up when needed
Storage spacemany small cartons of single productsa few refills per product
Wasteseveral items in the bin per departureone empty refill after many fillings
Shrinkageopened miniatures and guests taking them homelow, secured against removal with the wall bracket
Orderingone article per product and sizetwo articles per line, dispenser and refill
16
dispensers of 300 ml

are filled by one 5 litre refill with the own lines Argan, Dolce eVita and Oliv One.

10
dispensers of 500 ml

are filled by the same refill with Dove, Lux and TRESemmé.

0
miniatures in the bin

per departure, because the dispenser stays in the bathroom and only the refill eventually runs empty.

With your figures: Number of rooms, occupancy and change rhythm are enough, then we work out demand and initial equipment for your property in detail. Tell us the line you have in mind, or have a sample pack sent first.

Common mistakes

Common mistakes when switching

The switch rarely fails on the dispenser and almost always on the order of events. These are the points we see most often.

What goes wrong

  • Waiting for the deadline and then converting the whole property in a week. Housekeeping does not learn the refill routine under pressure.
  • Buying miniatures in paper or biodegradable plastic as a way out. Point 5 of the Annex knows no material.
  • Putting dispensers on the shelf without a bracket. After the third room change it stands somewhere, and at some point it is gone.
  • Using up remaining stock next to the new dispenser. It belongs on one floor or in one area, not in the same bathroom.
  • A large first order without samples. Scent, pump and label belong in your own bathroom first.
  • Putting the refill container in the room. It belongs in the store and on the trolley.

What works

  • One floor as a trial, for one season, with feedback from housekeeping and reception.
  • One wall bracket per dispenser, screwed in, where the guest reaches it with a wet hand.
  • One ordering rhythm per line, tied to the floor round, not to the calendar.
  • Remaining stock used up in one area, say the staff area or one room category, with a clear end date before 2030.
  • The brand or the scent chosen deliberately, so the guest can place the container.
  • Refilling as a task with a name: who, when, with what, and where the refill stands.

Switch before the deadline does it for you

Number of rooms, change rhythm and the line you have in mind are enough for a quotation and a sample pack. Free of charge and without obligation.

Questions

Common questions about the single-use ban

What purchasing and general managers ask us most often about the regulation.

Does the ban also cover bottles made of paper, glass or biodegradable plastic?
Yes. Annex V, point 5 names no material but the purpose: single-use packaging for cosmetics, hygiene and toiletry products intended for an individual booking only and discarded before the next guest arrives. A bottle made of paper fibre that ends up in the bin after one booking is covered just like one made of plastic.
Is there a size limit, say 50 ml?
No. Some reports mention limits such as 50 ml or 100 g, the adopted text does not. What counts is whether the packaging is intended for an individual booking. A dispenser that is refilled and stays in the bathroom is not.
May we use up remaining stock after 1 January 2030?
The regulation governs placing on the market from the deadline and says nothing explicit about using up stock bought earlier. Commission guidelines explaining Annex V in more detail are announced for 12 February 2027 at the latest. Whoever wants no risk plans the run-down so that nothing is left in the store on the deadline.
Is the bar of soap itself banned?
The text gives “sachets around bar soap” as an example, so the single-use wrapper around the soap, not the soap. How a property offers soap from 2030 the regulation does not govern. In practice, liquid soap in the dispenser replaces the wrapped bar because it needs no individual packaging.
Does the ban also apply to guesthouses, holiday flats and campsites?
The text refers to the accommodation sector under NACE Rev. 2, the statistical classification of economic activities. That division covers hotels as well as holiday accommodation and campsites. Whether an individual business falls under it depends on its classification, in case of doubt the competent authority decides.
Does the dispenser have to be mounted on the wall?
The regulation does not require it. It distinguishes by purpose, not by mounting. The wall bracket is an operational matter: it keeps the dispenser in place, secures it against removal and spares housekeeping the search for the bottle at the room change.
Does the 5 litre refill count as single-use packaging too?
The refill is packaging, but not packaging intended for an individual booking. It stays in the store, fills many dispensers and is not discarded before the next guest arrives. So it does not fall under point 5 of Annex V.
How long does it take to convert a property?
One floor can be converted in a few days: mount the brackets, insert the dispensers, refills into the store. The whole property follows once housekeeping has run the refill routine for a season. Start the trial in 2027 and you are done long before the deadline.